THE 4 BUSINESS STRATEGIES

franchising, franchise growth, franchise development, franchise consulting, franchise services

1. INTERNATIONAL FRANCHISE GROWTH

This might be the right time to expand your franchise business in other territories as there are many investors, entrepreneurs and to be business owners out there who are interested in owning their own business but also all kind of investors. Penetrating and operating in new territories especially international market can be a daunting task with so many issues to overcome such as legal, cultural differences, language barriers, customer taste and latest or upcoming trends to name a few. Our invaluable experience can overcome all these and other obstacles for a smooth transition of your franchise business to an exciting new journey of growth and a well-recognized brand in that market.  


Working with different international brands and franchises around the globe gives us an advantage to choose the perfect international growth strategy for you.  


SOME OF THE IMPORTANT ASPECTS OF THE STRATEGY ARE


  • Determine and choose the territories/countries that best fit your business model.
  • All other factors will be taken into account such language, culture, politics, franchise market, competitiveness and other legal matters that can act as a barrier to enter the new market.  
  • Participate and utilize the Internet, targeted advertising, trade/franchise shows and missions, public relations and brokers to find the right prospect for our clients.
  • Identify and pick the right candidate as your international franchise business partner. This partner will be able to overcome any problems and obstacles that are in the way of establishing your franchise business overseas. They are committed and devoted at developing, adopting and promoting your business overseas in the best possible way and work in tandem with you for its long term success.  

franchising, franchise growth, franchise development, franchise consulting, franchise services

2. FRANCHISE SALES STRATEGY

Making a sales plan is as important as making a business plan for a start-up.

 

As we know the business climate always keep changing with the evolving customer tastes and new market entrants therefore it is advisable to have a franchise sales plan in place to overcome these obstacles and emerging trends.


  

A GOOD FRANCHISE SALES PLAN SHOULD INCLUDE  

  • How many franchisees you want to sell  
  • Time frame for the above 
  • Geographic area (local and international)  
  • Who to sell 
  • Use of metrics as how to qualify a prospect   



But most importantly we regularly measure the success of the franchise sales plan. 


If it is not brining the desired results and anything changes during this time; we will update the franchise sales plan accordingly to make appropriate adjustments that serve the desired goals and results of our clients. 


The task is to have a comprehensive franchise sales plan and an adaptable workable structure that serves our clients best at all times.  

franchising, franchise growth, franchise development, franchise consulting, franchise services

3. IMPROVE COMMUNICATIONS AND RELATIONSHIPS BETWEEN FRANCHIOR AND FRANCHISEE

Effective communications and a healthy relationship between the franchisor and franchisee play an integral role in growing the business further but also for a smooth and successful business operation.  A franchise model that delivers uninterrupted communication from a franchisor to a franchisee and back forth is the benchmark of a well-run franchise company.  


We at SS Headway Consulting will ensure that the communication is in real time and the latest product launches or promotions are delivered to all the parties involved in real time. This type of communication helps to create a more open and transparent culture across the board.


A new franchise operator early in the days may feel overpowered by the challenges they face. But the other older franchise operators have gone through all this and done it all. A dedicated and committed open communication platform between all the franchise operators and franchisor can ensure that the shared knowledge and experience be available to the new franchise operator that is not only beneficial to it but also available 24/7 and it is also cost saving for all.  


We emphasis the importance to the franchisor to connect each of their franchisees/franchise owners at least to build a devoted community and support network where all freely share work best practices, problem solving techniques and methods. 


The common goal for both the franchisor and franchisee is increase revenue and growth through exceeding customer expectations. The bottom line is that the franchisor needs to take a leading role in creating not only an open but also real time communications platform. This strategy has the ability to convert individual franchise operators into a community of power franchise operators with improved knowledge and wisdom to run the business operations.    


This in turn will create a positive and healthy relationship with the franchisor that act as a strong foundation for future developments and building a stronger brand image.  

franchising, franchise growth, franchise development, franchise consulting, franchise services

4. EMPOWERMENT THROUGH COLLABORATION


Do you want to improve the overall efficiency and effectiveness of the franchise operations while saving time and money?   


Then we can help you achieve all this with no extra cost.   


If you are a new franchise or an established one both can benefit from what we have to offer.   


The people with the most relevant, up to date working knowledge and experience about what’s working well and what’s not are the individual franchise operators and their teams. This vast free knowledge and experience should be used to improve the existing procedures, marketing promotions, updating systems and overall operations that serve best.   


We at SS Headway Consulting insist to empower your franchise operators and their management to add real time feedback and suggestions as to the on going promotions, trainings and updating systems and so on.  


We filter out the best parts from this vast knowledge and experience to turn it into workable and applicable solutions that serve everyone better i.e., customers, franchisors and franchisees. This system and strategy is beneficial to both a new and an established franchisor. 


A new franchisor that is struggling in perfecting the best system and finding it hard to adapt to working with different franchisees can use it to improve and update their systems and operations.   


Sometimes even tried and tested systems and operations for established franchisors fail to deliver the desired results or unable to adapt to the changing trends in time especially internationally. This system and strategy can not only bring the desired results but also equip your systems and operations to better coupe with any such challenges and to overcome them.   


The message here is that if the input and feedback from franchise operators is used in a constructive and systematic manner it will deliver the desired results but also save the most precious commodities in franchising industry time and money.   


The other most important outcome of this collaboration is that it builds trust between the franchisor and franchisee. When there is trust between two business partners both naturally work collectively and dedicatedly to achieve their goals and targets. This is a big win-win situation for both franchisor and franchisee in the long run only if you work towards it and pay enough attention.